The Ramadan 2026 Strategic Playbook

Consumer spending increases by 30-40% during Ramadan. Each year, Ramadan is not just observed; it is experienced spiritually, socially, and commercially.

In 2026, 90% of consumers will rely on digital platforms for inspiration and purchases, with over 70% planning to spend more to celebrate meaningfully and connect with others. For brands, effective Ramadan marketing is about engaging authentically to make a measurable impact.

This playbook from Silverpush offers a winning strategy for Ramadan advertising that uses AI-powered insights to identify impactful festive moments and messages, backed by proven campaigns and actionable frameworks.

Here's what you'll discover:

• How evolving consumer behaviors are reshaping Ramadan shopping journeys
• High attention moments that influence decisions from Suhoor to Iftar, Eid, and beyond
• Platform-specific insights across YouTube, Meta, TikTok, and Connected TV
• Ready-to-deploy strategies, including Share of Voice optimization
• The complete journey from planning to conversion

Download your Ramadan 2026 playbook for the full winning strategy.